W Modvise codziennie prześwietlamy rynek e-commerce, pomagając markom i sprzedawcom trzymać rękę na pulsie. Tym razem postawiliśmy przed sobą zadanie dokładnego zmierzenia układu sił cenowych w Polsce. Efekt? Nasz najnowszy raport „Polski rynek e-commerce 2026”, w którym wzięliśmy pod lupę niemal 20 tysięcy produktów. Wyniki nie pozostawiają wątpliwości: Allegro nie tylko utrzymuje pozycję lidera, ale […]
In the hyper-competitive world of digital commerce, staying ahead of the pricing curve is no longer optional – it’s a necessity. Whether you’re a niche D2C brand or a large-scale seller, understanding how your prices measure up in the market can make or break your profitability. While tools for price monitoring have become more advanced […]
Peak season sees heightened consumer demand, making it crucial for businesses to offer attractive deals and ensure a seamless shopping experience to maximize sales.
Price remains one of the most critical factors influencing customers’ purchasing decisions in the digital environment.
Maximizing marketplace success involves strategic pricing, thorough competitor analysis, and robust brand protection. In today’s competitive e-commerce environment, brands must effectively navigate these areas to maintain profitability and consumer trust.
With eCommerce pricing actions becoming more competitive, technology has become a key component to evaluate them. Thanks to advanced machine learning algorithms, all kinds of online pricing activities can be constantly monitored, optimized, and analysed better.