Price analysis is the study of the market value of e-commerce products and services based on supply and demand at any given time. Price analysis is necessary when making business decisions, especially when different pricing options are lower, as is margin, for the same product.
One of the most common selling strategies that companies use to increase sales is to lower their prices which invokes price wars. The downside of this approach is that it often ends in a race to the bottom.
Read on for a grasp of numbers, handy approaches, and how they might affect your e-commerce business this year.
One of the most common e-commerce strategies includes selling packaged products, from groceries to consumer goods and software is bundle pricing. It allows you to create a better deal for your customer when adjusting pricing based on structural, shipping, and logistics costs.
This year the 26th of November is The Day when a season of Big Hunting begins. All fans of discounts, promotions, or other low-price occasions will search and count on dreamed items. They saved for months, and now they are ready to spend a pretty amount of money in brick & mortar, but also on the Internet. Sounds optimistic?
When you want your online business to perform effectively in the long term, you need to consider various price tactics that fit best your company’s selling strategy. One of such is the famous price discrimination.
Price sensitivity is a well-known topic both for offline and online shops. Even if you have never focused on it before, you have noticed it while running your business.
The main target of all pricing strategies is to improve the income and profits of your e-business. Here, we’ll look at the three key pricing strategies to help you sell more and be more profitable.
Prices of products do change every day. It is crucial to understand how these changes impact your business.